KALAMAZOO, Mich.—The Food Industry Research and Education Center (FIRE) at Western Michigan University’s Haworth College of Business will offer professional training, education and category management certification for professionals in the consumer packaged goods and retail industries this fall. The program is in partnership with Learning Evolution (LE), a leader in online professional training and certification solutions.
The partnership combines the best of Western’s top-tier food marketing curriculum with the technology resources from LE. It will allow for customization of online and in-person training materials and WMU executive certificate programs for individuals and organizations worldwide. Both food marketing faculty and industry experts will develop the content and provide the instruction, under the guidance of the FIRE Center, at affordable prices that make the training an incredible value.
The first jointly developed training program is for a two-level Professional